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Democracy and Free Speech - Train Thoughts

🕑 Added 2018-07-29 08:31:19 +0000 UTC

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This is a good and interesting thought

Richard Dunn

Many forms of Government have been tried, and will be tried in this world of sin and woe. No one pretends that democracy is perfect or all-wise. Indeed it has been said that democracy is the worst form of Government except for all those other forms that have been tried from time to time.… (Winston S. Churchill).

It's hard because the algorithms used on social media serve the same theoretically benevolent purpose as the ones for say Netflix or Amazon-- giving you more of what you like. But the problem is that rather than showing you static films or products the algorithm thinks you might like, it is People you are being shown. People with opinions. Because People are the product on social media. The worst thing that might come out of Netflix reinforcing your viewing bias is that you don't broaden your taste in cinema. What comes out of social media is that you don't broaden your exposure to both sides of the issues. Or if you do see a dissenting opinion it is usually being derisively presented with a look-at-these-idiots spin. Frustratingly you don't tend to hear from the other side of the political spectrum when they are talking about things you might actually agree with. Because why would you? They don't sit on your side of the isle, so we're assuming you don't want to see their opinion. Which makes it easier to categorise the other side as evil. You don't see any common ground, so it becomes pure black and white, good vs evil. The worrying thing is I'm not sure there is a solution. Advertising itself I'm not so worried about*, but the social media platforms have to encourage higher usage times so they can serve more ads. And with Facebook and Twitter both having drops in active monthly users recently, I can't see either of them stepping away from the habit they have fallen into of reinforcing biases. Most people don't use social media to have their worldview challenged. Maybe they should. Or maybe this is the way it's always been. Back in heyday of newspapers, if you read the Guardian you probably wouldn't have read the Daily Mail (although admittedly newspaper journalism had a lot more integrity that news posts on social media). But if we didn't have these algorithms on social media reflecting our bubble back at us, would we just seek out and cultivate our own bubble anyway? It's not within human nature-- or at least not within mine --to seek out discomfort. And it can be discomforting to find out you share the same opinion as someone you have moral differences with elsewhere. It's discomforting to be proven wrong. We probably have to be taught from an earlier age that that discomfort is OK. That it's OK to be proven wrong. A lot of stakes seem to be tied up in "winning" twitter arguments or "winning" the discourse, but really we should be learning from and about each other. I've rambled about a bit but I think there is a point in there somewhere... *I work at a media agency so I may be biased, but the targeting of ads isn't as sophisticated as most people assume. It can get a little in-depth sometimes but, especially with GDPR now, a lot is done on broad assumptions/look-a-likes of browsers.


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