SecondWindGroup patreon

[PATREON EXCLUSIVE] How I Designed Second Wind's Branding

🕑 Added 2024-11-17 17:57:26 +0000 UTC

Comments

Creede Caldwell

I think the Archive is one of the best logo designs I have ever seen. So simple yet evocative. Amazing

Cameron Gore

These are all amazing but my all time fav has to be the backdrop for the reasons you mentioned.

ThePlatinumKush

You’re talented as hell my guy, you and your work are so appreciated. I loved learning about your excited outlook no matter what, even when you had a lot to do with sometimes very little time! Very impressive 👍🏻

jahr

Great vid and patreon perk idea

TempoRainy

this feels like a great bonus for the patreon specifically; might not be of interest to casual viewers, but a nice inside baseball for people who care enough to offer direct support. happy first year everyone

jombilywobbily

You guys have a couple of people who have dabbled in magic tricks (three, if we count puns), but this one is straight up a certified magician.

Wrince

I'm not that surprised that Cold Take didn't get mentioned here, but i was certainly curious to hear your thoughts on the logo design, and what else may have come of it.

Lil' Cass

So between someone in the Second Wind community coming up with the name Unpacked, with Nick liking it, thanking and rewarding them, and then Javed coming up with the logo, brand, feel, and identity for it, Unpacked really feels Second Wind original from both the staff and community.

Bobipuegi

Great video! I really like the original version of the fully ramblomatic logo, even if I understand why you went with the final design. Will the first design see some re-use in the form of merch down the line?

Charles Arthur

Right, fired. Knew that, fingers decided to change the narrative XD. But yeah, wow, that was good and quick work! It's even more impressive that it was done so fast!

Kai

Javed's an absolute machine

Nick Calandra

I was "fired" lol. And we just worked that fast. I gave Javed a color palette to work from and we all worked basically through the night to get everything done as quick as we could knowing we had one chance to take control of our story before anyone else did. - Nick

Charles Arthur

Great vid, but it doesn't answer the biggest question I had: how did you get the SW logo cranked out DAYS after Nick quit? Was the writing on the wall at the Escapist and he gave you a heads up? Was it just an easy lift of a project? Inquiring minds want to know!

Nathaniel Solyn

Super cool. Very nice to get a sneak peak into the brainstorming phase (and get to see the awesome logos that didn't make the cut), I hope we get to see more !